Having known Go Outdoors for many years, we were thrilled when they reached out to collaborate. Go Outdoors is a leading retailer in the UK, offering a wide range of outdoor clothing, equipment, and gear for all kinds of adventures—whether it’s hiking, camping, or anything in between. Their commitment to providing high-quality, durable products that inspire people to explore the outdoors aligns perfectly with our ethos at Venture Further.
For this collaboration, we wanted to showcase their new jackets and coats in a way that truly captured the spirit of outdoor exploration. With that in mind, we took the gear into real-world conditions to test their durability, functionality, and comfort.
The shoot featured a mix of action shots and candid moments, where the jackets and coats were put through their paces in the rugged outdoors. We focused on in-the-moment imagery ensuring that each image conveyed the strength, comfort, and reliability of the outdoor gear in real-life conditions.